Exago’s model proves that gamification can successfully be applied to innovation, as we have seen these last few weeks. As a result, the ideation process becomes highly engaging, highly efficient and sustainable over time.
How exactly do we gamify innovation?
Exago’s model applies game design techniques and covers most game elements we’ve identified quests (challenges), points, avatars, badges (opinion leader, etc.) and social interaction with the sharing of knowledge and information. It also promotes collaboration (co-creation, commenting and peer evaluation) and competition (the best ideas are chosen by the crowd) – including a system to reinforce a sense of progression and levelling up among participants.
Gamifying innovation: all can play, all can win
One of the recurring preconceptions to overcome in any innovation management effort is that only experts are able to innovate. In a sense, it’s someone else’s job, not mine. This makes it difficult to bring people into the process and keep them motivated throughout the journey.
Why should you gamify innovation, anyway?
Gamification relates to the desire for status, achievement and competition, making people feel fulfilled by their activities. But what benefits does this actually bring to your innovation initiatives?
Gamifying innovation: get to know your players
The greatest challenge in gamifying your innovation initiatives is to construct the process so that everyone, or at least the majority of people, will feel in the flow, as we’ve…
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Gami…what? How to make innovation fun
We’ve said that gamification mechanics can make innovation management initiatives more appealing and successful, while drawing your people’s attention to key business challenges. But how exactly does this happen?
Gamifying innovation: How to engage your people in key business challenges
More than ever, companies need to engage their employees to assure long-term viability. Yet, overwhelmed with information, people’s attention spans have become shorter and shorter. Their willingness to contribute to…
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TIP: The time is now. Hit your innovation stride
The best you can do to increase your odds of successfully implementing innovation management initiatives is to put the basic requirements in place. Having done this, hit the ground running.
TIP: The checklist for your innovation programme success
Below is a checklist that, in our experience, will increase your odds of successfully implementing innovation initiatives. You will learn that there is never an ideal moment to get started and that you will never have all the necessary components aligned at the same time.
TIP: You’re not Google or Facebook, are you?
For 2015, forget about inspirational success stories of companies that schedule and internalise innovation time – such as Google with its 20 Percent Time policy (one day each week for all employees to devote to personal innovative projects), 3M with its 15 Percent Time, Apple with its Blue Sky project and Facebook with innovation Hackathons.