The promise of open innovation

While the idea goes back to the 60s, Henry Chesbrough, faculty director of the University of California’s Center for Open Innovation, coined the expression ‘open innovation’ in 2003. He defined it as ‘a paradigm that assumes that firms can and should use external ideas, as well as internal ideas, and internal and external paths to market, as firms look to advance their technology’.

The rise of open innovation

Just a little over two decades ago, engaging external stakeholders was a rare thing. Now, open innovation is trendy. Why is this? For a start, change has become the rule.

What could possibly go wrong with open innovation?

Everyone understands the value and promise of open innovation in the business world – from brand awareness and customer engagement through to the search for fresh answers. But, truth be told, most programmes are failing to deliver results because their dynamics are too complex and the processes used are proving inefficient. A lack of relevance is also strongly affecting returns.

Altice Portugal adopts Exago’s talent spotting solution

Altice Portugal recently started “The Talent”, an open project which uses an Exago’s solution to focus on new talent spotting. This project gives Exago’s software a new vision of open innovation and crowdsourcing, two determinants of long term value creation.

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